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Flip: How to Turn Everything You Know on Its Head and Succeed Beyond Your Wildest Imaginings

Flip: How to Turn Everything You Know on Its Head and Succeed Beyond Your Wildest Imaginings

LE168.30 EGP
LE168.30 EGP
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Couter-intuitive decision-making. a pioneering young management guru calls for a brand new way of doing business in the current sticky economic conditions, where conventional wisdom fails. Why is Microsoft turning a blind eye to software piracy in China? Why has Toyota capped production of the best-selling Scion? Why did Rupert Murdoch risk 580 million on MySpace? Business today requires new perspectives argues Peter Sheahan one of the youngest and fastest-rising international business consultants. In Flip he shows that to succeed in turbulent financial times, companies must distinguish themselves by finding a new way of doing business, one that systematically re-examines every single aspect of running a company. Flip reveals what the superstars of modern business have in common.
 
Author :  Peter Sheahan
Number of Pages : 320
Age Group : Adults
ISBN : 9780007307173

Publisher :  HarperCollins

Shipping Weight (g) :347.1275

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